Spotify
My Spotify campaign transforms daily travel into an immersive storytelling experience by seamlessly integrating audiobooks into Spotify’s ecosystem, making every ride a journey through sound.
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Create an audio experience that lets the world know that Spotify is now the go-to destination for audiobooks.
Your Commute Has A New Chapter
A ‘new chapter’ means:
A new addition to your daily routine.
A new feature in Spotify’s evolving ecosystem.
A clever nod to the way stories unfold—one chapter at a time.
Airports, subways, gas stations, and other high-traffic transit areas serve as key media touchpoints, enticing users to integrate Spotify Audiobooks into their daily routines.
Subway Brand Activation
An immersive, OOH experience in a subway train cart where an audio ad plays along with ambient, nature sounds cue at stops with keepsake MetroCards across the nation in New York, Chicago, Los Angeles, Miami to highlight Spotify now has audiobooks.
